The Consumer Awareness Working Group will consider ways to assist consumers in becoming better informed about the products they are purchasing and those from whom they are purchasing the products. The preliminary objectives of the Working Group are to gather data on consumer awareness needs and initiatives, compile a catalogue on these needs and initiatives and make recommendations on what CISRO could do to address any needs identified.

“We want to prompt Canadians to think critically about their insurance – if a disaster happens, will they have the right coverage in place that can support their resilient recovery?” - Patrick Ballantyne, CISRO Chair.

June 28 is National Insurance Awareness Day in Canada (#NIAD). On this day, we encourage Canadians to review their insurance policies, and have a discussion with their licensed insurance professionals to ensure they have the right coverage for their homes and property.

This year, #NIAD24 focuses on coverage related to natural disasters.

By proclaiming National Insurance Awareness Day, CISRO and its members hope to raise awareness for all Canadians on the importance of being properly insured and highlight insurance professionals as a resource to help navigate an individual’s unique needs.

We’re inviting the public and industry to get involved in National Insurance Awareness Day. Please join us by sharing the key messages, visuals and tools listed below.

On June 28, Canadians are encouraged to review their insurance policy and have a discussion with their licensed insurance professional to ensure they have the right coverage for their homes and property in the event of a natural disaster.

To help them prepare, Canadians are invited to use this checklist when speaking with their agent, broker, or insurer:   Natural disasters - are you covered

Join us on June 28 in raising awareness about insurance coverage and natural disasters. As a licensed insurance professional, you can help your clients review their policies and ensure they have the right coverage for their home and property.

CISRO has provided a number of resources in the section below and encourages you to share with your networks (via social media, newsletter or Website) and with your clients.

Natural disasters – are you covered? This checklist tool contains five questions to consider when Canadians are speaking with their agent, broker, or insurer.   Natural disasters - are you covered

Consider sharing the checklist along with this message:

Floods. Hurricanes. Fires. Earthquakes. June 28 is National Insurance Awareness Day. What natural disaster coverage do you need in your insurance policy to be well protected? Consult this resource to help you prepare before discussing with your licensed insurance professional. #NIAD #NIAD24

National Insurance Awareness Day logos are available to download in French and English. The logo may be used on your website, social media, or other digital platform to raise awareness about National Insurance Awareness Day.

  National Insurance Awareness Day Logo - To download the image click on this link and then right click on the image, select save as from the drop down menu.

Digital media visuals have been created to share the key messages on your platforms. You can use the visuals as is or create your own version to integrate your organization’s brand.

To download the image, click on the link, then right click on the image, select save as from the drop-down menu.

To use on Facebook & Instagram -   NIAD Social Media Logo - FB & LI

To use on X -   NIAD Social Media Logo - X

To promote a unified message, we’ve included key messages to use on social media when promoting #NIAD24.

Please include the #NIAD24 hashtag in every social media publication.

• Natural disasters such as floods and forest fires have become more and more frequent across Canada. Do you know what you’re covered for under your property insurance for these kinds of situations? Take a moment on this National Insurance Awareness Day to talk to your licensed insurance professional about steps you can take to help reduce your risk.

• With extreme weather events on the rise, you may be wondering what your property insurance policy covers. Make sure you know what’s covered and what’s not covered. Some weather events are covered under your home insurance policy while others may need to be added as additional coverage. On this National Insurance Awareness Day, take a moment to confirm the specifics of your policy.

• Do you have coverage for natural disasters? On this National Insurance Awareness Day, take a moment to understand what your current property insurance policy includes, what types of natural disasters are most likely to occur in your region, and what preventative measures you can take to help reduce potential damage.

National Insurance Awareness Day in Canada is supported by the members of the Canadian Insurance Services Regulatory Organizations (CISRO), the forum of provincial and territorial regulatory authorities for insurance intermediaries. CISRO members collaborate on initiatives that support a consistent approach to consumer protection through the regulation of insurance intermediaries.